Give things stupid names

I'm just consolidating a bunch of ideas at 31.01 Marketing inbox. This is where I stash thoughts that I might use for blog posts, YouTube videos (upcoming series! look out…), social media -- whatever.

I might use an idea in one or more of those places, so I'm testing out a way of moving a task in Things through these phases. It's either new, or I've used it in one or more places, or I've exhausted its potential and it can be completed.

I'm doing this by using headers in Things, moving the task between the headers. (Cmd+↑/Cmd+↓ makes this really easy -- always use the keyboard shortcut!) It's simple, and effective.

Have a bit of fun

What's boring? New → In progress → Complete. What isn't? Tea!

A new idea is fresh tea. Something in production is brewing. Then we all know you shouldn't, but when needs must you can usually eke another cup out of a bag you've already used.¹ Then at some point you have to acknowledge that what remains is dregs.

Dumb, but free, and a nicer place to spend your day.

People crave this at work

People used to enjoy working with me. You know why? Because I wasn't really really boring.

It's so easy to be really really boring at work. Don't rock the boat, right? For evidence, open LinkedIn. (Please don't open LinkedIn.) But being just a tiny bit not boring can be a great relief.

You won't get fired for giving something a stupid name. But you will be remembered.

100% human. 0% AI. Always.